Keeping the Earth Green
These days, it seems like every company is hopping on the green bandwagon. Companies use the word “sustainable” to describe products that are better for the environment by using recycled resources. Sustainability is something Rad Sister believes strongly in and tries to advocate for through our products.
Sustainability is the practice of using eco-friendly or recycled materials to avoid the depletion of natural resources. Any product that is labeled as sustainable means that it was created from renewable resources. At Rad Sister, all of our products are either organic cotton or recycled. Sometimes both! We also use companies that support fair wages and ethical work environments. We know how important it is to protect the environment, so we instill those practices in our business.
Sustainability is extremely important to adopt in businesses, especially the fashion industry. Producing clothing is one of the most damaging processes to the Earth, yet it is rarely talked about. Consider some of these facts from World Economic Forum:
- “The equivalent of one garbage truck full of clothes is burned or dumped in a landfill every second.”
- “In total, up to 85% of textiles go into landfills each year. That’s enough to fill the Sydney harbor annually.”
- “The fashion industry is responsible for 10% of humanity’s carbon emissions.”
- “The fashion industry is also the second-largest consumer of water worldwide.”
- “It takes about 700 gallons of water to produce one cotton shirt. That’s enough water for one person to drink at least eight cups per day for three-and-a-half years.”
Although we are a small company with big dreams, we hope our impact on the environment can inspire other businesses to also go sustainable. We cannot save the planet on our own, but we certainly can make a difference in the world, specifically the fashion industry. If you or a friend are also creating a clothing company, be sure to ask about sustainable options! The more people that understand the benefits of sustainable clothing, the closer we are to a green planet.